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Laura Serino

After visiting Maine only a handful of times, Laura Serino packed up her studio apartment in New York City and headed north for "the way life should be." After a summer on North Haven island, she and her boyfriend, a Maine native, settled in Portland, Maine. Serino is a former magazine editor who has been published in national and regional publications. When she isn't blogging, she spends her time antiquing, scouring thrift shops, exploring new places in Maine and cozying up to her cat Jasper. She recently completed her first book, "Twentysomething Girl, 1001 Quick Tips and Tricks to Make Your Life Easier." Reach her at Follow her: @ForeFrontFash

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Posted: November 24, 2014

You are 100%, absolutely, definitely wearing the wrong bra size

Written by: Laura Serino

“She’s the boob whisperer!”


That’s exactly what your favorite love/sex/relationship blogger Emily Straubel said as she emerged from the dressing room, plopped her new bra on the counter and said “I want to throw out the bra I walked in here wearing.”

I couldn’t agree more.

When I told Mackenzie Morris, owner of Étaín Boutique, that I normally wear a size 34B, she laughed a little. “That’s just what Victoria’s Secret thinks you should wear.”


Alright, Mackenzie. Prove me and that billion-dollar Angels empire wrong!

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While Emily did a bit of browsing, Mackenzie explained that most women don’t fall into a 5 size lineup – the As, Bs, Cs and Ds of the world. In order to know what size you should be, you’ve got to let Mackenzie measure you. She takes measurements at the sternum and because she’s so good, she can pretty much guess your cup size. Yup. No joke.

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Emily used to wear a 34D. She walked out wearing….(drumroll please)…


A 30 G!

And yes. Those are real women numbers. Not some made up mamby pamby business. After I saw Emily’s happiness, I decided to test out my 34 B’s too.

What did I walk out with?

A 32 E! Do you know how thrilling it was to tell my husband he is married to a woman with E-cups?! It was thrilling.


Another super important realization that I came across was that I put on my bra all wrong.

“You have to do the scoop and swoop!” says Mackenzie.

Here’s how you do it:

Bend over, shimmy in and fasten the band before you slip your arms through your bra straps. Then you’ll want to put one finger under your bra and pull the bra back towards your back and push the breast tissue forward. Once you do that on each side, use your fingers to push the front of your boobs into the bra too, like mini windshield wipers.


I know I have a predilection for the dramatics, but I walked out of that shop with a $50 bra and self-esteem that was through the roof. I felt like I was walking taller, my shirt looked better and hell, I felt great.

If you’ve never been fitted for a bra before, I encourage you to see Mackenzie. She’s easy-going, patient and trust me, your girls will thank you.

Étaín Boutique

646 Congress Street, Portland | | 207-370-7278

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